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Board and Staff

Meet the team at North Riding FA

board members

PROFESSION: Retired Civil Engineering Project Manager now working part time as a Project Management and Planning Consultant.

BACKGROUND: Apprentice Trained Carpenter, qualified as a Bridge and Building inspector before undertaking Civil Engineering and Project Management Qualification’s, worked within the Rail Industry for 42 years Project Managing for 25 years.  Football Coach, Referee, Welfare Officer, Discipline Panel member and holder of a Diploma in Sports Psychology.

CURRENT INVOLVEMENT IN FOOTBALL: North Riding FA – Director, Chairman, Discipline Chairman, Rules and Sanction Reviewer, North Riding League Treasurer and Youth Team Physio. 

York and District Football – Chairman of the Mitchell/Ryedale, City of York Girls and U19’s Leagues, York FA District Secretary, York Referees Association Welfare Officer and Rules and Sanctions advisor to York Minster Engineering League.

 

PROFESSION: Chief Executive Officer of North Riding FA

BACKGROUND: Worked at North Riding FA since 2005 initially joining as a Football Development Officer before spending 7+ years as the County Development Manager. Previously worked in the Sports Development Team at the City of Sunderland Council. Steven is an FA Safeguarding Children Tutor and FA Level 2 qualified coach.

CURRENT INVOLVEMENT IN FOOTBALL: Working 24/7 to support football in North Riding.

PROFESSION: Former Local Authority Director, currently an Events Management Consultant.

BACKGROUND: Coached football to boys / girls and adults for 35 years.

CURRENT INVOLVEMENT IN FOOTBALL: Board Safeguarding Champion for North Riding FA. Currently manager of Bedale Town FC and Trustee of Bedale Junior Football Club.

 

PROFESSION: Head of Business Operations & Community at Middlesbrough Football Club

BACKGROUND: After completing a BSc in Psychology from Sheffield University in 2005, Helena joined MFC Foundation. Whilst at MFC Foundation Helena has completed a PGCE and Masters in Education. Starting employment as a Youth Engagement Worker, Helena now heads up the Foundation and a team of 50+ staff. She is a keen netballer and has a passion for the power of sport to change lives. Helena joined the Board of North Riding FA in 2017 and

CURRENT INVOLVEMENT IN FOOTBALL: Chair of the North Riding FA Inclusion Advisory Board.

PROFESSION: Accountant

BACKGROUND: Spent 11 years working at Chipchase Manners & Co, Middlesbrough before leaving to set up own firm. Broom Sturman & Co was formed in 1992 with Allan Sturman and has operated from an office in Acklam since then.

CURRENT INVOLVEMENT IN FOOTBALL: Association with North Riding FA goes back over 30 years, initially as honorary auditor. Lifelong Middlesbrough FC fan and season ticket holder.

 

Profession

National Programme Manager for CVD at The Academic Health Science Network 

Background

Worked in the NHS and within the public health field since 2003, with roles including clinical care, health care service redesign, commissioning in primary and secondary care, as well as system leadership. This experience spans many different health and social care organisations including cardiothoracic surgery, Primary Care Trusts, Local Authority, Public Health England and more recently the Academic Health Science Network. Key topics led on within public health include cardiovascular disease, sexual health, health protection, mental health and suicide prevention. Passionate about public health, passionate about reducing health inequalities and the power that football and physical activity presents to improve people’s physical as well as emotional health and wellbeing. 

Current involvement in football

Currently manager / coach for Darlington Young Bulls U18s within the Teesside Junior Football Alliance.  

 

PROFESSION:  Retired

BACKGROUND: Formerly served in the Armed Forces and spent 40 years working in the Oil Industry.

CURRENT INVOLVEMENT IN FOOTBALL: Chairman of North Riding FA Referee Development Working Group, Level 5 Referee, FA Referee Tutor.

 

north riding fa staff members

Find out more about the team at North Riding FA!

Staff photo

Steven Wade (Chief Executive)

E: steven.wade@northridingfa.com

My role is...

To spearhead the strategic direction and culture of North Riding FA. I lead delivery of The FA Grassroots Football Strategy and the North Riding FA Business Strategy, whilst being responsible for the for the day-to-day running of the Association. I also perform the role of Senior Safeguarding Lead, overseeing effective safeguarding delivery across the Association and grassroots football

The most enjoyable part of my role is...

Working with the Board and Staff to drive positive change across the business and in grassroots football. Football can bring huge health and social benefits and it’s really rewarding to be able to play a small part in making decisions that can make a fundamental difference to people’s lives.

The team I support is...

 
Newcastle United

Staff photo

Ross Joyce (Referee Development Manager)

E: ross.joyce@northridingfa.com

My role is to...

I am responsible for all aspects of Referee Recruitment, Retention and Development within local grassroots football. Within my role, I am fortunate to be responsible for over 400 referees and a fantastic volunteer referee development workforce, who are committed to ensuring all our referees are fully supported and valued. 

The most enjoyable part of my role is...

Leading and developing refereeing within North Riding County FA, as well as helping to play a small part in referees who wish to progress through the refereeing pyramid. Over the past few years, we have made great progress in ensuring our referee workforce is fully diverse and is fully representative of our local communities. 

The team I support is...


Middlesbrough FC

Staff photo

Andy Clay (Football Development Manager)

E: andy.clay@northridingfa.com

My role is to...

Lead and manage the Football Development Department, overseeing the delivery of The FA Grassroots Football Strategy in partnership with key stakeholders and enhance North Riding FA's major priorities: Providing a high-quality introduction to football; developing clubs and leagues to meet modern players’ needs; embracing all formats of the game and engaging all participants; recruiting, developing and supporting the football workforce, and developing sustainable football facilities. 

The part of my role I most enjoy is...

I am passionate about everything I do and I have the great pleasure of working with some incredibly talented colleagues and partners. I believe that you are only as strong as your team so I lead from that notion to ensure that everyone is utilised to their best ability, playing their part for the good of the football. 

The team I support is...

I have to say Nottingham Forest (or my Dad won’t speak to me). But I also spent some time working at Middlesbrough FC, so I will always have a soft spot for the Boro. 

 

Staff photo

Lesley Clark (Football Operations Officer - Discipline Lead)

E: lesley.clark@northridingfa.com

My role is...

Processing of all discipline reported to the County FA, including investigating more serious cases. Supporting Clubs & Leagues with discipline & suspension queries. Also provide support for Affiliation & County Cup queries.

I most enjoy...

Providing support & advice to volunteers at Clubs & Leagues. Satisfaction in resolving any issues that they may have.

The team I support is...

Leeds United - MOT

Staff photo

Aimee Leonard (Football Operations Officer – Finance Lead)

E: aimee.leonard@northridingfa.com

My role involves... 

Finance, Affiliations and County Cup admin.

I most enjoy...

Being involved in football and working with friendly and supportive colleagues.

The team I support is...

Middlesbrough

Staff photo

Donna Crowthers (Football Development Officer)

E: donna.crowthers@northridingfa.com

My role is...

To support our network of clubs and leagues to be the best place to play football. I can offer support around Club Structures, England Accreditation, Digital Platforms (Club Portal, Matchday App, Full Time, WGS), Coach Education & CPD and Player Pathways. 

I most enjoy...

Seeing our leagues and clubs growing across the 3 player pathways and embracing new projects to support their local community.  

The team I support is...


Man United

Staff photo

Jasmine Morris (Football Development Officer - Women and Girls and Disability) 

E: jasmine.morris@northridingfa.com

My role...

Mainly consists of developing the female and disability game but additionally I also oversee our Youth Voice programmes and Futsal. I also provide support and develop FA programmes such as; FA Snickers Protein Just Play Centres, Weetabix Wildcats, England Recreational Disability and Squad Girls all working towards the National Game Strategy and Women and Girls Strategy Inspiring Positive Change. 

I most enjoy...

I absolutely love my role at North Riding. I love making a difference through the power of football and giving equal opportunities for people to be involved in the game. I also enjoy working with a diverse range of people and within various programmes and pathways. 

The team I support is...

Nottingham Forest

Staff photo

Clair Shield (Asst Designated Safeguarding Officer and Operations Officer)

E: clair.shield@northridingfa.com

My role involves... 

Raising awareness of all things safeguarding within the county, from advocating safeguarding messages to clubs, players and parents to training welfare officers, monitoring DBS compliance, dealing with poor practice concerns and supporting referees. I also investigate discipline and misconduct cases.

I most enjoy...


Helping people, if I can help I will! My job brings together my two loves – football and children. From accompanying my Dad when he coached a team when I was a kid to watching my children play now and my background as an early years educator, I have the best of both worlds!

The team I support is...
 
I like to stay neutral and just enjoy a good game – from kids on a Sunday morning to the Premier League! But if I had to pick a team, I would have to go with Newcastle.

 

Staff photo

James Hadman (Shape the Play/Active Through Football Programme Manager)

My role is to... 

Manage the Shape the Play project in Central Stockton and Thornaby, which is a 5 year programme to encourage communities to become more physically active, using football as the key tool for engagement. It is not about organised formal football, but just getting people off the sofa and moving more.

I most enjoy...


My role is hugely varied and involves engaging a wide range of individuals into getting more active and is always fun and challenging, trying to think of new creative ways to get communities involved. I also enjoy seeing how our work in Stockton links back into the more strategic objectives of North Riding County FA.

The team I support is...

Middlesbrough, but with a soft spot for Crystal Palace too.

Staff photo

Jordan Cotterill (Game Changer – Shape the Play) 

My role is...

I work on the ‘Shape the Play’ project, which is an exciting new Programme from Sport England, funded by the National Lottery and delivered by the Football Foundation. Working specifically in the Central Stockton and Thornaby areas. I am responsible for the practical delivery aspect of the project, helping to create welcoming and inclusive environment for each group we work with!

I most enjoy...

Working with a wide range of people from different backgrounds, hearing about their interests and passions, whilst sharing with them my own!

The team I support is... 

Middlesbrough FC. Always have since I was a boy; me and my Dad went to the cup final back in 2004 when we beat Bolton 2-1 in Cardiff!

Shamaela Khan

Shamaela Khan (Game Changer – Shape The Play)

My role is... 

To support the delivery of Shape the Play in Stockton and Thornaby, supporting communities to become physical active using football as the main tool to engage people. I run various sessions including a football focused multisport session with a group of adults with learning disabilities and a football themed dance session with some ladies from the local BAME community.

I most enjoy... 

My role involved working with lots of different community groups and charities and the people they support, which I love! I also love coming up with new creative ways to engage people in a ‘football inspired’ way, which is both fun for the community and myself.

The team I support is...

Middlesbrough

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